Hybrid Mobile Apps


Hybrid Apps: Beyond The Hype

Native or hybrid? It’s one of the first questions you need to answer when building a mobile application, and it could have serious long-term consequences. Proponents of native development say Objective-C/Swift and Java are best for iOS and Android, respectively. While those who favor hybrid opt for a complete codebase written using HTML, CSS and JavaScript.

For many companies, it’s all just techno-speak one way or the other, so let’s break it down. What is hybrid mobile app development, and why does it matter?


The Hybrid App FrameworkHybrid Mobile App Development

What is a hybrid app? Any mobile application that works across both major operating systems: iOS and Android. Historically, this was a difficult proposition — while tools existed to bridge the gap (such as ) the results were often hit-and-miss, since many device functions couldn’t be accessed without using native code. What’s more, app performance didn’t live up to consumer expectations.

The evolution of PhoneGap into JavaScript API platform Apache Cordova along with the development of Ionic, however, changed the app development landscape. It’s now possible to create a hybrid application that looks, feels and responds like a native version of the same app. The only difference is the codebase itself — and users are indifferent as long as their favorite app performs as advertised.


Benefits of Double Design

The case for going native rests on the ability to access all device functions by using approved code. Leveraging a combination of HTML, CSS and JavaScript code along with API plug-ins, however, it’s now possible to create web applications “wrapped” with native functionality that can access key device components such as cameras, GPS, accelerometers and gyroscopes.Hybrid Mobile App Design

Choosing hybrid app development also means you only have to develop your mobile application once for both major platforms. This significantly reduces development costs. Because, you don’t need to build two codebases, and opting for double design makes updating and maintenance easier — since all new iterations will work across both iOS and Android.


The SnapMobile Difference

At SnapMobile, we’re committed to creating top-tier hybrid apps that combine upfront benefits and long-term value. It starts with our development and consultation process: We discover what you need, create a prototype and communicate clear timelines. Then we get to work. Using HTML5, CSS and JavaScript web standards combined with container technology, we build mobile applications that offer consistent performance and end-user experience — no matter the platform. All for one flat fee.

Hybrid isn’t just hype: Containerized, web-standard mobile apps are the ideal way to reach both major markets and reduce total spend. Need a hybrid app development company to help you get started? We’re ready when you are.


Let our team build a full prototype of your app before signing a contract.

Complete the form below and get started!